Press Centre

TOPSHOP DENIM
AUTUMN WINTER 2008

Topshop is to launch its début collection of premium denim in September. Alongside new Moto styles, Sass & Bide, J Brand and Dittos have created new jeans especially for Topshop.  Additionally, for the first time ever Topshop will also boast a fantastic selection of cult denim brands including Joe’s Jeans, My Lovely Jean and Radcliffe  with between 7-15 styles from each.

A pop-up denim clinic run by Suzy Radcliffe of Radcliffe jeans will offer a personal jeans fit consultation, free on-the-spot alterations and advice on how to wear and style your jeans.

Moto’s classics will be given new washes and finishes for Autumn Winter which will feature mottled grey, heavily bleached denim and washed out blacks:

Baxter £40- classic skinny. Close fitting around waist and hips and skinny on the leg, additional zip detailing on side pockets and new subtle rivets. Available in grey, a new black wash, classic blue wash, indigo and bleached grey

Pippa £30- Super skinny ankle grazer. Waist is higher, silhouette is figure hugging, detailing is more classic and overall style is more retro. Available in indigo, classic blue wash and black.

Martha £35 - Slim fitting, with a straighter leg - nodding towards SS09.  Available in vintage, clean indigo

Edita £40 - Skinny kick flare.  Slim to the knee and then flared with tailored feel and crease-front.  Available in overdyed black or indigo

Mooch £40 - The ultimate off-duty, boyfriend jean with a slouchy fit. Available in worn-in and used feel washes in indigo and mid-blue.

Bette £40 - Fitted on the waist with a wide tailored leg.  Available in 1970’s style vintage wash 

Eva £40 – Classic skinny flare with a smarter feel

Pieces will reflect Autumn Winter stories in the store with rubber coated finishes, washed out leopard and snakeskin prints, checkerboards, ice washed, acid bights, marble.  Dramatic metallics, sequins and foil prints also follow Christmas time.   

Editor’s Notes

• Sass and Bide and J Brand for Topshop collaborations launch in end of August early November respectively. Available Oxford Circus, NY, Manchester Arndale, Liverpool and TOPSHOP.COM)
• Suzy Radcliffe will be based from the pop up Denim Clinic from Monday 8th, until Friday 13th September, from 1pm until 6pm daily
• The new Denim area at Oxford Circus flagship, will be located on the front below ground ‘SB1’ in front of the Boutique area

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Topshop Press Office
Julia Melbourne + 44 (0)20 7291 2476 julia.melbourne@topshop.com