evans styling your shape

Fabulous, fashionable and flattering clothes give our customers unbeatable confidence. That’s because at Evans, we’re experts in styling your shape.

Who said you can’t buy confidence? As the UK’s market leader in women’s clothing from sizes 14 – 32, we know how to flatter every single one of our customers’ unique figures. Our secret? It’s all about the fit - we know what flatters your unique shape, the fabric – our clothing is all sustainably sourced, and fashion - we’ve worked with names as diverse as Clements Ribeiro, Alex Monroe and Beth Ditto to bring high fashion to the high street.


Founded in 1930, we were the first high street brand designed for plus size women. Of course, a lot has changed since the thirties but we still hold true to our founding belief: celebrating women and how truly remarkable you all are.

Stress free shopping starts in the cutting room – our attention to detail is everything. For example, our Pear Fit jeans are cut narrower on the waist and wider on the hips, while our Busty Fit tops are fuller on the bust: each element carefully thought through to define and flatter our customer’s shape.


We believe fashion is for everyone so we work with the newest graduate designers to challenge attitudes towards plus size fashion. Our annual Cut for Evans programme gives selected graduates the opportunity to create an exclusive capsule collection for us, and gives us the chance to push the newest crop of talent to create plus size clothes that are bold, beautiful and cutting-edge. We launched #IamUnique in 2017, collaborating with London College of Fashion, UAL textile students who’ve used their illustration, embroidery, beading and print skills to personalise Evans garments.

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