launch topshop ss17 jeans campaign

TOPSHOP marks the return of the most exciting and emerging new faces in the industry with the launch of the Spring Summer 2017 Jeans Campaign. All returning from the brand’s most recent Holiday Campaign; the line-up champions individual style and demonstrates why Topshop Jeans form the basis of women’s wardrobes the world over.

Topshop Creative Director, Kate Phelan says:

“The girls we’ve used this season are all very different, each representing their individual style and spirit. The TOPSHOP jeans they wear in our campaign reflect their natural beauty and personality, whilst debuting our key shapes and washes for the season.”

What they wear; (in order left – right)

  • LONDONE MYERS (wearing JONI - Super high-waisted skinny)
  • CAITIE GREENE sitting(wearing LUCAS - Slim relaxed boyfriend)
  • MARJAN JONKMAN (wearing STRAIGHT - Authentic straight leg)
  • CAMI MORRONE (wearing HAYDEN - Loose fit boyfriend jean)
  • DAMARIS GODDRIE(wearing ORSON - High rise slim leg)
  • STELLA MAXWELL(wearing LEIGH - Super soft mid-rise skinny)
  • JING WEN (wearing MOM – High-waisted authentic tapered fit)
  • KIKI WILLEMS (wearing AWKWARD CROP – High rise cropped wide leg)
  • LOTTIE MOSS (wearing JAMIE – High-waisted skinny ankle grazer)

Topshop Jeans facts

  • Over the past year Topshop has sold one pair of jeans every 10 seconds globally
  • Topshop’s global flagship store on London’s Oxford Street sells one pair of jeans every minute
  • Each Topshop jean is finished by hand

Shop the collection now!

Let the models-of-the-moment inspire your next pair of jeans now.

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